What’s the difference between an interim and fractional CMO?

An interim CMO works full-time with companies on a short-term basis to bridge a gap between hires, or covering a period of leave. Whereas a fractional CMO is hired on a part-time contract, usually for an on-going period of time, offering strategic marketing direction.

Should we hire a fractional or full-time CMO?

It depends where you are as a business. Fractional CMOs are ideal for startups and scaleups because they offer senior experience without the long-term commitment or cost. If you need strategic marketing support but aren’t ready (and can’t afford) to bring in a full-time CMO, we recommend looking for fractional support. On the other hand, if you’re more established and need a leader whose entire focus will be on your brand, you might want to consider looking for a full-time CMO.

What costs are associated with joining the platform?

Connectd is free to join for startups. The only requirement is to complete an onboarding call with a member of our team to get full access to the platform. After creating an account during your onboarding call, you’ll have instant access to our network of experts. You can filter talent by role, industry, skill set, location, and compensation expectations to help you find the best people for your business.

How do I find experts on the platform?

There are three core on-platform features which enable you to connect with talent: job postings, expert search and AI recommendations. Our global events also provide opportunities to build relationships with experts.

Where do you operate geographically?

Our members are located across 40+ countries, with strong representation in the UK and US. This enables you to access global expertise and cross-border collaboration, working with experts remotely if required.

Fractional CMO Services | Find a Fractional CMO

Share your growth goals

Share what you’re working on and where you want to go. We’re here to help you find the fractional marketing talent that will help you scale faster.

Match with talent

Explore curated matches, book intros and start engaging with the best-fit marketing experts who will have an immediate impact.

Scale risk free

Hire the marketing talent you need from our vetted network of expert CMOs. Pro bono and paid placement options are available depending on your requirements.

Why hire a fractional CMO?

What can a fractional CMO do for your startup?

Building on previous leadership experience, a fractional CMO will quickly diagnose your marketing landscape, develop a clear strategy and put an actionable plan in place to roll this out. They will show you where and how to allocate your resources in order to meet your marketing objectives.

What are the benefits of hiring a fractional CMO?

A fractional CMO will bring the knowledge and expertise needed to steer your startup to success. Gain a vital competitive advantage without the financial commitment of a full-time employee. Hire flexibly, see quick results and benefit from your fractional CMO’s experience.

When should you consider hiring a fractional CMO?

For many startups we work with, a fractional CMO is the foundational marketing hire. If your founding team has taken your marketing efforts as far as they can, it might be the right time to bring in a fractional expert to unlock growth and funding. They’ll help you to move beyond fragmented tactics towards a cohesive and actionable strategy.

Find a Fractional CMO

The marketing challenges you can overcome

Strategy development

Lacking a clear roadmap? Move beyond reactive tactics with a strategy that aligns your marketing activity with your long-term commercial objectives.

Customer acquisition

Struggling to generate new leads and sales? Gain a new perspective to supercharge your startup’s growth with data-driven and channel specific insights and plans.

Brand development

Not sure how to position your brand? A fractional leader can help you to develop and activate a brand strategy that differentiates you from the competition.

Budgeting & forecasting

Still guessing your marketing ROI? Get the insight you need to forecast growth and ensure that every penny of your marketing spend is working hard for you.

Expanding team

Growing team? A fractional CMO brings senior leadership and hands-on mentorship, empowering your team to deliver their marketing plan effectively.

Automation and AI

Want to get more done in less time? Let a fractional CMO show you how to harness AI and automation to improve efficiencies and get more out of the people and resources available to you.

Find a fractional CMO

Startups we've Connectd

Ellis Taylor

Ellis is the co-founder of Glyde, a platform helping SMEs automate and take control of cross-border payments. With experience in currency broking, he’s focused on removing friction and inefficiencies for growing businesses.

Dan Rosenberg

LinkyThinks empowers children by linking different ways of thinking to foster creativity, academic success, and emotional expression. Through engaging online classes and resources, LinkyThinks equips the next generation with essential skills that many adults struggle with, ensuring they have a strong foundation to carry them into adulthood.

View All Success Stories

Fractional
CMO Services

60,000 connections facilitated

Finding your Expert

Share your growth goals

Match with talent

Scale risk free

Why hire a fractional CMO?

What can a fractional CMO do for your startup?

What are the benefits of hiring a fractional CMO?

When should you consider hiring a fractional CMO?

The marketing challenges you can overcome

Strategy development

Customer acquisition

Brand development

Budgeting & forecasting

Expanding team

Automation and AI

Startups we've Connectd

Ellis Taylor

Dan Rosenberg

Hire a fractional CMO and transform your startup today.

60,000 connections facilitated

Share your growth goals

Match with talent

Scale risk free

Why hire a fractional CMO?

What can a fractional CMO do for your startup?

What are the benefits of hiring a fractional CMO?

When should you consider hiring a fractional CMO?

Strategy development

Customer acquisition

Brand development

Budgeting & forecasting

Expanding team

Automation and AI

Startups we've Connectd

Ellis Taylor

Dan Rosenberg

Hire a fractional CMO and transform your startup today.

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