Chris Martin

"Working with an advisor from the Connectd platform has been invaluable. Their strategic oversight and boardroom experience have provided clarity and direction, especially during uncertain times. It’s reassuring to know that we can lean on experienced advisors who’ve been through similar challenges, boosting our confidence."

1. Why did you launch your startup and what does it aim to achieve?  

My Chef Market connects diners with personal chefs for customised, restaurant-quality meals at home. The platform taps into the growing demand for personalized dining and chefs seeking flexible careers. With no dominant player in the market, My Chef Market aims to be the go-to platform for booking personal chefs for any occasion.

2. How has the advisory talent you found on Connectd contributed to your startup journey?

Working with my Connectd advisor has been a game changer. I initially sought branding advice, which was incredibly helpful for positioning my business. 

Joining Connectd was a game changer for us. 

Coming from a hospitality background and transitioning into the tech marketplace, I lacked the collateral and knowledge needed to succeed. The fractional talent I connected with through Connectd helped refine our business model and gave us the traction we needed to move forward.

3. How important is it to bring boardroom experience to support your business?

Having an experienced advisor has been crucial. Working closely with a chairman in my previous role taught me the value of strategic oversight and how boardroom experience provides clarity and direction, especially in uncertain times. As a founder, having this level of support boosts your confidence and opens your perspective, enabling you to make bolder moves and navigate new challenges with greater insight.

4. How has working with Connectd helped shape your business plan for the months ahead? 

Investors see countless pitches, so clear and effective communication is crucial. With Connectd’s tools to streamline reporting and manage stakeholder relationships, we save time and can focus on delivering the right information efficiently. It really makes a difference.