---
title: Carlotta Mast
date: 2025-06-10T07:00:00+01:00
author: Verkeer
canonical_url: "https://www.connectd.com/stories/carlotta-mast"
section: Success Stories
---
# Carlotta Mast

Carlotta is a seasoned professional with deep expertise in the consumer wellness space. Through Connectd's portfolio programme, she was matched with a startup at a pivotal moment in its journey, allowing her to quickly bring strategic value through her industry knowledge, network, and advisory experience.

Fractional

 

 

 

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 *"It has strengthened my confidence as an advisor and shown me how quickly I can add value."*

### **1. How would you describe the match between you and the startup/founder you’ve been placed with?**

The match Connectd made between me and my mentee was spot on. I'm supporting a company using AI to improve mental health, which recently pivoted into consumer wellness, an area I already work in. I’ve been able to add value quickly by sharing industry insights, identifying partnership opportunities, and helping them think strategically about their pivot.

### **2. How has your experience on the programme impacted you as a professional or leader?**

This experience has challenged me to think differently about my own industry, especially how technology can drive innovation and better outcomes. It has brought fresh ideas into my work and even opened up collaboration opportunities between my network and the startup I’ve been advising.

### **3. Would you recommend taking part in the programme to others?**

Absolutely. It has strengthened my confidence as an advisor and shown me how quickly I can add value. I would recommend it to anyone interested in supporting early-stage businesses. You’ll learn, grow, and make a real impact.

 

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